Volkswagen (VW), a noted automobile manufacturing company, was founded in 1931 in Germany. From making old fashioned cars to deploying latest and innovative styling and technologies, the company is now setting its way to become a universal top provider of automobiles.
“People’s car”, Volkswagen, has provided its customers with eminently amazing vehicles ranging from the passenger to commercial cars. There are various aspects which make Volkswagen the top-notch automaker and superior over its competitors i.e. Toyota, Ford, General Motors, BMW Group, etc. in automotive industry. Some of the competitive advantages VW has are:
Volkswagen Group
VW Group comprises of multiple brands including Audi, Porsche, SEAT, MAN, Bugatti, Skoda etc. that comes up every time with wonderful car models exhibiting unique and numerous features. To rule over, a company needs to own multiple brands and VW has got more than anybody else!
Great Revenues and Profits
VW declared their target to be world’s leading automaker in 2018 but if you keenly observe its recent revenues and profits, VW is already there. Revenue made by VW raised to $200 billion which is higher than any other automakers and is giving such tremendous performance which can only be expected from Big Oil Companies, not carmakers.
German Engineering
What makes Volkswagen exclusive than the others is successful engineering techniques right from the Germans which are used to manufacture such incredible cars with the great features.
Original Parts
Foolproof parts are made by the certified engineers and technicians which are fitted into the Volkswagen vehicles and promises seamless performance and long-time warranty.
Luxury Features
Like lavish cars, it offers the same features without luxury rates which makes it easy for large number of consumers to enjoy intriguing experience. Some luxury features are rear camera, supportive seats, excellent interior and lighting, automatic gear box, etc.
Safety and Security Features
VW drivers feel confident on having pair of ears, eyes and hands with them fitted into their vehicles which aids or alerts if some action needs to be taken. Such features include Adaptive Cruise Controls, Blind Spot Mirror, Rear Traffic Alert, driver assistance systems like Front Assist, Traffic Jam Assist, Park Assist and Park Pilot which helps you reach your destination securely.
Exclusive Enticement and Savings
Volkswagen offers its customers with more winning opportunities than its competitors to save their money. Some are lifetime car loan program, filter & oil changing, inspection, and many value-added benefits on buying specific models.
Entertainment Features
Volkswagen never lets you feel bored. You can play music all along the way, has Car-Net & App-Connect linked together that provides complete navigation throughout the route. Some other digital features include remote start, VW Digital Cockpit, satellite radio, audio systems and Android & Apple auto integrations.
Meanwhile, VW is engaged in preparing fantastic new cars for the future and its joint structure is giving it huge competitive advantage. Even if the competitors reduce their prices, team up with one another or try any other thing to attract consumers, they are never going to beat VW in any form.